Win Win Chick-N is a client I have been working with for a long time now. For the past few years, we have actively been working on their campaign activations. When they approached me with a new item they wanted to launch, we decided on a promotion for a 50% Off Fried Chicken Sandwich Launch Event.
To launch this campaign, we utilized the following marketing channels:
We generated over $35,000+ in sandwich sales from both Win Win locations within 2 weeks. The promotion was even picked up and featured by one of Vancouver's biggest media companies: DailyHive.
Before the campaign, Win Win was only selling around 10 to 20 sandwiches per day in each of their locations. Once we launched the campaign, their sales skyrocketed to around 150 to 250 sandwiches a day in each location.
They ended up getting a 23X ROAS (Return On Ad Spend) from the paid advertising campaigns.
